Friend me: Which factors influence top global brands participation in social...
AbstractPurpose - This study focuses on how brands participate in Social Network Sites (SNSs) and investigates both the different strategies they adopt and the factors that influence these...
View ArticleTo establish online shoppers’ markets and rules for dynamic CRM systems: an...
AbstractPurpose - The purpose of this research is to establish customers’ markets and rules of dynamic CRM systems for online retailers. Design/methodology/approach - This research proposes a procedure...
View ArticleThe impact of electronic word of mouth on a tourism destination choice:...
AbstractPurpose - In an environment in which there has been a reduction in consumer trust of both organizations and advertising, as well as a decrease in television advertising, word of mouth (WOM)...
View ArticleBeyond Price, How Does Trust Encourage Online Group’s Buying Intention?
AbstractPurpose - The research goal of this study was to investigate how online trust affects group shopping intention in the Ihergo Web site. . Design/methodology/approach - Samples from the Ihergo...
View ArticleAn Integrated E-Recruitment System for Automated Personality Mining and...
AbstractPurpose - This work presents a novel approach for recruiting and ranking job applicants in online recruitment systems, with the objective to automate applicant pre-screening. An integrated...
View ArticleAntecedents and consequences of e-business use for European retailers
AbstractPurpose - This study aims at contributing t the discussion related to the antecedents of the extent of e-business use and the effect of this level on changing strategy, management and...
View ArticleFriend me: which factors influence top global brands participation in social...
AbstractPurpose – This study focuses on how brands participate in social network sites (SNSs) and investigates both the different strategies they adopt and the factors that influence these strategies....
View ArticleTo establish online shoppers’ markets and rules for dynamic CRM systems: An...
AbstractPurpose – The purpose of this paper is to establish customers’ markets and rules of dynamic customer relationship management (CRM) systems for online retailers. Design/methodology/approach –...
View ArticleThe impact of electronic word of mouth on a tourism destination choice:...
AbstractPurpose – In an environment in which there has been a reduction in consumer trust of both organizations and advertising, as well as a decrease in television advertising, word of mouth (WOM)...
View ArticleBeyond price: how does trust encourage online group's buying intention?
AbstractPurpose – The purpose of this paper is to investigate how online trust affects group shopping intention in the Ihergo web site. Design/methodology/approach – Samples from the Ihergo web site...
View ArticleAn integrated e-recruitment system for automated personality mining and...
AbstractPurpose – The purpose of this paper is to present a novel approach for recruiting and ranking job applicants in online recruitment systems, with the objective to automate applicant...
View ArticleAntecedents and consequences of e-business adoption for European retailers
AbstractPurpose – The purpose of this paper is to contribute to the discussion related to the antecedents of the extent of e-business use and the effect of this level on changing strategy, management...
View ArticleExploring Interaction: Print and Online News Media Synergies
AbstractPurpose - This paper aims to understand the level of synergy between print and online activity and to assess the influence of print/online synergy on the log of circulation change....
View ArticleThe effects of blogger recommendations on customers’ online shopping intentions
AbstractPurpose - Blogging has become part of a consumer’s decision making process when shopping online; however, the understanding of blog recommendation’s affect on consumer purchase decision is...
View ArticleOnline Shoppers’ Perceptions of E-Retailers’ Ethics, Cultural Orientation,...
AbstractPurpose - This study aims to examine the impact of cultural orientation on consumer perceptions regarding the ethics of online retailers (CPEOR), and to understand the influence of CPEOR on...
View ArticleRecommending Quality Book Reviews from Heterogeneous Websites
AbstractPurpose - In recent years, readers have limited amounts of time to pick the right books to read from a market that is filled with similar types of books. Aiming to read only good books, readers...
View ArticleSense of Virtual Community and Knowledge Contribution in a P3 Virtual...
AbstractPurpose - This study employs the perspectives of uses and gratification theory and experiential marketing to investigate the antecedents of virtual community (VC) members’ attitude formation...
View ArticleModeling utilitarian-hedonic dual mediation (UHDM) in the purchase and use of...
AbstractPurpose– It is assumed that consumers consume games to experience hedonic and utilitarian value. However, there is no conceptual model or empirical evidence that supports this hypothesis in the...
View ArticleUrban and rural differences: Multilevel latent class analysis of online...
AbstractPurpose– The purpose of this article is to investigate urban and rural differences for online activities and e-payment behavior patterns. Design/methodology/approach– This study applied the...
View ArticlePublic contributions to private-collective systems: the case of social...
AbstractPurpose– The aim of this study is to provide a theoretical extension to the private-collective model of information sharing along with an empirical test with users of a social bookmarking...
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